The digital adoption platform for successful HubSpot rollouts

Drive HubSpot adoption across sales, marketing, and customer success with step-by-step guidance built around your team's actual CRM workflows.

How Tango helps you get more from HubSpot

Capture process knowledge

Click through any HubSpot workflow and Tango instantly creates a step-by-step guide, making knowledge easy to document, share, and scale.

Accelerate adoption

Deliver interactive guidance directly inside HubSpot so users get help exactly when and where they need it.

Keep teams aligned

Update guides as processes evolve without rebuilding them from scratch, so everyone follows the latest guidance.

Reduce support tickets

Give users self-serve guidance for common CRM tasks, eliminating repeat questions and freeing up your support team.

System rollouts

Guide users through HubSpot implementations, migrations, and process changes with in-app guidance that drives adoption and reduces go-live risk.

Sales pipeline management

Standardize lead qualification, deal management, and pipeline updates so sales teams maintain accurate CRM data.

Marketing campaigns

Streamline campaign creation, email automation, forms, and landing pages to improve execution and reduce manual work.

Customer onboarding

Support customer success teams through onboarding, handoffs, and lifecycle workflows with guidance they can follow confidently.

CRM administration

Simplify custom property management, workflows, permissions, and CRM configuration so administrators can maintain HubSpot more efficiently.

Reporting & dashboards

Enable teams to build dashboards and reports with standardized processes that improve data quality and visibility.

‍Teams across industries use Tango to roll out software and drive adoption.

Tango at work in HubSpot

42,000+

workflows captured

136,000+

workflow views

693,000+

screenshots captured

Salesforce adoption

Oracle adoption

NetSuite adoption

SAP adoption

Workday adoption

Microsoft Dynamics adoption

Epic adoption

ServiceNow adoption

Zendesk adoption

Don't let your HubSpot rollout stall

Capture your workflows once

Guide every user in the flow of work

Maximize your HubSpot investment