The best alternative to Loom for digital adoption
Explain things with a Loom. Actually get things done with Tango.
When teams need real-time step-by-step guidance, they choose Tango.
Tango and Loom strengths
Nobody does async communication like Loom. But if you want to drive accurate process adoption in real time (every time), it might be time to try Tango.
Tango strengths
Loom strengths
Quickly and easily capture process guides with Click-to-Capture and Voice Transcription
Pin guides and tips directly in the tools your team is already using, no searching require
Translate workflows into 10 languages instantly
Give users options for moving through workflows with Flexible Steps
Automatically detect and redact sensitive information, including in custom formats
Quick video walkthroughs with screen and optional webcam capture
Allows personalized explanations with voice and video to convey context and intent
Easy link sharing across Slack, email, and docs
Perfect for product overviews, feedback loops, and stakeholder communication
Saves time that otherwise would have been spent in meetings
Why Choose Tango?
You want people to learn by doing, not by watching. And pausing. And rewinding.
Tango Guide Me
Show users exactly where to click so they can follow processes across applications faster—and accurately
Tango Nuggets
Pin guides, tips, and additional resources at any point in a process where employees may need help
Tango Agents
Turn repetitive processes into real-time automations
No one wants to spend 15 minutes reading about a process when they could use that time to actually do the process.
See for yourself
Why Choose loom?
You need to quickly create and share videos for quick updates or detailed explanations—not scalable process documentation.
Async collaboration
You want to clear up calendars while keeping teams connected and aligned
Details and nuance
You want your team to show and tell—best for sharing ideas or providing personalized feedback
Key Differences
Both tools help teams instantly capture and share knowledge. Here’s how they’re different:
Unique features
What can you do once you’ve captured your process?
Loom
Fast, shareable video recordings that capture screen and voice for async communication.
Tango
Pin guides and tips directly in the software where people work.
End user experience
How will they help your team do their jobs?
Loom
Personalized context, high-level overviews, and updates that replace meetings.
Tango
Contextual, in-app guidance while completing the task in real time.
Product roadmap
Where are engineering dollars going?
Loom
Offered as part of Atlassian’s Teamwork Collection—an AI-powered workspace.
Tango
In-app enablement and automation to turn documentation into action.
What’s in it for you
The TL;DR of the business impact you’ll make.
Loom
Drive async collaboration and reduce meetings.
Tango
Document processes faster to improve process adoption and software ROI.
In six months with Tango, we improved access
to knowledge by 20% and employee satisfaction by 25%.
to knowledge by 20% and employee satisfaction by 25%.
What do Tango and Loom have in common?
Easy workflow capture
Automatically capture cross-app business processes on both web and desktop
Visually engaging walkthroughs
Editing Tools
AI-generated titles based on context of your process
Add context, descriptions, and annotations
Customize walkthroughs with brand logos and colors
Sharing & Analytics
Shareable links via email, chat, or internal documentation systems
Embeddable content for knowledge bases or help centers
Access analytics to track views and engagement
Security & Privacy
SOC 2 Type II compliance
Enterprise-grade permissions and controls for viewing and editing
Automatically blur sensitive information
Our newest sales reps are correctly adopting our HubSpot
processes on their first day with Tango—much faster than previous
cohorts without it.
processes on their first day with Tango—much faster than previous
cohorts without it.
The GPS for processes
Top performing companies use Tango to accelerate knowledge sharing, process adoption, and software ROI.
With Tango, I get to make learning software feel like the Cadillac experience.
Chad, Customer Success Leader
See Tango in action
